increase net profit margin Edwards and bell's point of view (2) actual income -- the increase of material wealth; Finally, the regulatory layer began to conduct financial management of the Internet platform, intending to return money funds to the source of low risk, low yield and high liquidity. ? Social Value: The social important thing of an organisation is defined as the cost-effective value designed for the society. It measures the positive ramifications of the business on its human capital. Healthy labour practices, corporate community development and workplace behaviour are some from the key metrics towards measuring the social value of your organisation. This approach seeks to align the organization interests with the labour interests inside organisation.The social sustainability approach seeks to develop and nurture sustainable relationships inside the external and internal community. Followed by Edwards and bear published in his 1961 book "the theory of corporate earnings and measurement of the current operating profit is defined as the sales revenue more than the amount of current production and cost of sales, which can realize the cost savings is in this issue of asset price increases, which can realize the history of the cost savings are the pin commodity costs and the difference between the current purchase price; The realized capital gains are the amount of sales revenue greater than the historical cost when dealing with long-term assets. They argue that "these incremental sums provide investors with a reasonable starting point for measuring the scale of relative affluence and a detailed analysis of the company's operating results and comparable financial conditions". They stress that any full income analysis should take into account both realized and unrealized benefits and classify them by source. When are advantageous to occur, such as no record, will not only lead to current income can't reflect, but also can lead to later to sell assets to income and related costs to wrong ratio; Operating earnings and, on the other hand, the production gains is usually produced by different management decisions, and adopted different circulation form, therefore, make the same comment on both, will weaken the role of the income statement. This refers to the industrial handicraft industry from the feudal society to the early stage of capitalism. In the 16th century to the 17th century, some western countries of the feudal social system to the system of capitalism, capitalist primitive accumulation is accelerated, deprived of farmers' land on a large scale, make cottage industry collapse, sharply to capitalism works system transformation. Industrial handicraft industry is the embryonic form of enterprise.