art majors
Back to Top

art majors

With the recent downturn in the economy, companies are cutting costs and several are trimming their advertising budgets. However, it's not some time to reduce advertising budgets, but is time to re-evaluate the advertising budget. Small businesses should know that money spent on advertising is definitely an investment and not an amount. When purchasing the rights or substitute for an item of source material, whether book and other format, you're going to have to arrange many different payments. Often you set a purchase price, a yearly option price, and occasionally more for absolute rights. One thing which is often offered is the "back end."