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With the recent downturn in the economy, companies are cutting costs and several are trimming their advertising budgets. However, it's not some time to reduce advertising budgets, but is time to re-evaluate the advertising budget. Small businesses should know that money spent on advertising is definitely an investment and not an amount. I believe another excuse to the growing availability of tribute bands could be the money they're paid. Over the last 20 years, I haven't seen much of a surge in prices paid to some regular rock, country or blues band. It's unbelieveable. With inflation, musicians are generating LESS than they did a few decades ago. It's unfair, but true. No longer can most musicians earn their living with no a "day job." Gone are the five-six day weekly music gigs a large number of Top 40 rock bands paid the invoices with. In this time period your band should possess a following, an online site and be on facebook simply to have a gig. Tribute bands have an edge. People feel they already "know" them.