finance cost in profit and loss account So what are these three factors? They are Cost-Per-Click's (CPC's); which is the sum of money Google pays in the market to a publisher after their ads are clicked by way of a visitor. Click-Through-Rates (CTR's); which is a percentage figure showing frequent AdSense ads are clicked divided by the quantity of unique visitors passing by having a particular site and also the third essential factor is traffic levels. On the other hand, if investors think that inflation will worsen or worsen, interest rates may rise to curb inflation, and bond prices will fall. First half of the 1980 s, the United States there is a lot of huge budget deficit and trade deficit, the dollar remains strong, is the United States adopted a policy of high interest rates, which makes a lot of capital from Japan and Western Europe into the results of the United States. The trend of the dollar has been greatly influenced by interest rate factors. Interest rate decision theory The value was originally derived from the special material system, the preordering movement of dissipative structure, and the "ordering energy" was the original "value". With the continuous evolution of human beings, "ordering energy" further developed into "generalized and orderly energy", which gradually became the real human value. In a word, the value is derived from the nature, and with the evolution of the human evolution, the development of the society, the development trend of value of ultimate principle is only the movement of the material world and labor of human society. Historically, the concept of income has first appeared in economics. Adam Smith, in the wealth of nations, defined income as "the amount of consumption that is not eroded by capital", and saw it as an increase in wealth. Later, most economists inherited and developed this view. 1890, ai (Alfred Marshall Maarshell) in its "the principles of economics," the Adam Smith's "wealth increase" enterprise, introduced the concept of earnings, is proposed to distinguish the entity capital and value-added benefits of economic benefits. Emotional checking account is divided into two: The emotional deposits along with the withdrawals. Emotional deposits means comprehending the person, being kind and forgiving, and being true to your word. Emotional withdrawal conversely could be the complete opposite of everything I pointed out; being disrespectful, rude and hold grudges, without commitment in any way.