profit sharing vs revenue sharing Western economists further point out that the main factor that leads to the difference between trading costs in markets and businesses is the incompleteness of information. Because of the incompleteness of the information. Any party of a contract will be trying to collect, information and access to what they didn't have to monitor each other's behavior, and try to constraints, and afterwards to punish in advance of each other's default behavior and so on. All these practices produce transaction costs. As a result of these practices in the market and the enterprise can take different forms, so the corresponding transaction costs is not the same, in particular, under the condition of asymmetric information, in the process of market transactions, transaction cost, as a result of these practices are often very high. Therefore, through the organizational form of enterprises, some market transactions can be internalized to eliminate or reduce the high transaction costs generated by some market exchanges. Pull messages are the ones which can be initiated with the customer, by using a mobile phone, for obtaining information or conducting a transaction staying with you account. Examples of pull messages for information have an account balance enquiry, or requests for current information like forex rates and deposit rates of interest, as published and updated with the bank. In addition, there are several in other cases if you want to loan money from your licensed money lender. For instance, if you suffer liver cancer and you need money to get the surgery, the top solution is to seek assistance from the lenders. These lenders are in reality dedicated to providing you with various loan packages, like unsecured loan, payday loan, business loan. There is no doubt that a money loan company has become popular nowadays. When you want to purchase your medical urgencies, they are honored to assist you.