profit margin on beer Securities investment refers to investors (as a legal person or natural person) to buy shares, bonds, funds, securities, and securities derivatives, in order to get dividends, interest, and capital gains investment behavior and investment process, is an important form of indirect investment.  Followed by Edwards and bear published in his 1961 book "the theory of corporate earnings and measurement of the current operating profit is defined as the sales revenue more than the amount of current production and cost of sales, which can realize the cost savings is in this issue of asset price increases, which can realize the history of the cost savings are the pin commodity costs and the difference between the current purchase price; The realized capital gains are the amount of sales revenue greater than the historical cost when dealing with long-term assets. They argue that "these incremental sums provide investors with a reasonable starting point for measuring the scale of relative affluence and a detailed analysis of the company's operating results and comparable financial conditions". They stress that any full income analysis should take into account both realized and unrealized benefits and classify them by source. When are advantageous to occur, such as no record, will not only lead to current income can't reflect, but also can lead to later to sell assets to income and related costs to wrong ratio; Operating earnings and, on the other hand, the production gains is usually produced by different management decisions, and adopted different circulation form, therefore, make the same comment on both, will weaken the role of the income statement. Interest rates have a very important impact on the exchange rate, which is the most important factor affecting the exchange rate. We know that the exchange rate is the relative price between the two countries' currencies. Like other commodity pricing mechanisms, it is determined by the supply and demand relationship in the foreign exchange market. Foreign exchange is a kind of financial asset, which people hold because it can bring the benefits of capital. In 2010, China overtakes Japan to become the other world's economy. According to economists, China remains to be a developing country with fast pace of growth. Data released that Japan\'s gross domestic product is $1.286 trillion while it is worth $1.335 trillion for China. Another source signifies that Japan keeps growing at two or three percent in weighed against 10 % annually of China. Meet with difficulties, clothing retailers in October and November for coat and knitwear sales was blocked by the untimely warm weather, while the housing market slowdown means DIY furniture chain and tough times. Financial staff are used to dividing the investment payback period into long-term, intermediate and short-term periods. The term usually refers to more than five years, short term generally refers to a period of less than one year, and the middle term is somewhere in between. Managers also use long, medium and short term to describe the plan. Long-term plan describes the organization in a quite long period (usually more than 5 years) and the development direction of policy, regulation on the group's various departments over a longer period of time in some activities should reach the goal and requirements, mapped the organization long-term development blueprint. Short-term plans specifically provides for all departments of an organization in the current stage, to the future the shorter period especially in the recent period of time, which should be engaged in activities, engaged in such activities should meet the requirement, and thus provides a basis for the ACTS of all members of the organization.