customer profitability In 1946, the famous British economist J.R. hicks, in value and capital, developed the concept of income into a general concept of economic gain. He argues that the real purpose of computing revenues is to make people aware of the amount of money they can spend without making them poorer. Accordingly, he gave a generally accepted definition of "the maximum amount of consumption that a person can spend at the end of the term, at the same level of prosperity". Hicks's definition, though primarily for personal gain, applies to businesses as well. In the case of the enterprise, according to this definition, the enterprise income can be understood as the maximum amount that can be allocated in the enterprise cost accounting period under the same amount of capital at the end of the term and the beginning of the period. Before that, what is the nature of the enterprise itself is an issue that has been ignored by traditional microeconomic theory. In the traditional microeconomic theory, is the manufacturer's production process as a "black box", namely enterprise is abstracted into a from input to output a "black box" of the pursuit of profit maximization. The ECB confirmed that it plans to slow its bond-buying efforts to 30 billion euros (22 billion pounds) by the end of September 2018, from January 2018. Flash memory and DRAM demand growth over the long term , BMO capital markets of U.S. rates strategy director Ian Lygen is described: "we believe that prices change due to interest rate debt investors don't want to stand in front of a sell-off on the eve of the end of catch a falling knife."