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Beer pong is often a drinking game where players throw a ping pong ball across a table trying to get it right into a cup of beer on the other side of the table. The game is typically played by 2 players or 2 teams of 2 players. There are no official rules. The aim of the sport is to get as much balls inside the cups as is possible. Once all of the cups are full the other team are eliminated. The loosing team must drink all the winning team's glasses of beer. Pay per Click Advertising or PPC is an Internet advertising system the location where the advertiser only pays for the Ad if the Ad is clicked on by an Internet user. In order to get the Ad to look around the search listings you must have the correct key phrases and appropriate copy. However, having it appear isn't enough. If the user then clicks around the Ad and lands on a website landing page that is not appropriate or relevant or perhaps is tough to navigate then you certainly lose a prospective customer so you cash. Rob Simpson: Hi, I'm Rob Simpson from Blizzard e-Sports Team, and from now on we got the exclusive possiblity to talk to Gary Platner - lead artist environment of World of Warcraft. So, Gary, how come not you start to tell us a bit about yourself and how you got into the game industry? Gary Platner: I just answered a commercial within the newspaper, it absolutely was in 1993. This was the announcement from the company Sega. They then needed a designer, but I just became an increased education in this part, so I decided to write them.