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Speaking of time, are you aware titanium was first discovered in Cornwall, Great Britain by William Gregor, the vicar in the Creed parish and amateur geologist in 1791? Gregor recognized the use of a new aspect in ilmenite when he found black sand with a stream inside nearby parish of Manaccan. It seemed the sand was attracted by the magnet, so Gregor analyzed the sand and determined the presence of two metal oxides: iron oxide and a whitish metallic oxide he couldn't identify. Realizing the unidentified oxide contained metallic that would not match any known elements, Gregor reported his findings on the Royal Geological Society of Cornwall and within the German science journal Crell's Annalen. Interestingly a few years later the oxide was independently discovered in 1795 by Prussian chemist Martin Heinrich Klaproth, of what we have now call Slovakia. Klaproth named the new element for that strong Titans in Greek mythology. Today, enormous food franchise for sale is available in the market. It is observed that over the past few years, the tendency of Indians living in tier1 and tier2cities have been changed a lot. With changing lifestyle and eating habit, food and beverage industry has dominated the market and mesmerized each and every section of society. Especially children and young people are fond of eating fast foods such as Pizza’s, burgers, etc. Traditional Indian dishes are being replaced by these yummy and delicious cuisines. On the other hand, the industry has also employed near about 10 million people in the areas of food processing and food servicing in all over the world. Wal-Mart, as submitted by Hitt et al (2009), has created the international market due to competitive advantage as well as the facet of globalization. In this case, the facet of globalization has allowed the corporation to create alliances with companies. For instance, the corporation surely could access Brazil via a partnership which has a Brazilian company called Grupo Garantia where Wal-Mart represented 60% of the partnership whilst the Grupo Garantia controlled Lojas Americanas remained with 40%. Wal-Mart usually opens up stores in most countries where it enters like a market entry strategy. This entry mode is preferred over the other modes because through forming alliances a company can share resources so because of this few costs are incurred especially through marketing and distribution. As indicated by Hitt et al (2009), strategic alliances have become essential specially when a company doesn't need plenty of resources. This is because resources are shared between countries so because of this the whole process of marketing and distribution is manufactured basic and cheap. In Brazil, Wal-Mart surely could market its products cheaply since Lojas Americanas had been known in this country.